Modelling Quality of Experience for Online Video Advertisement Insertion

Adaptive Targeting for Online Advertisement

application of upfc based on svpwm for power quality improvement

در سالهای اخیر،اختلالات کیفیت توان مهمترین موضوع می باشد که محققان زیادی را برای پیدا کردن راه حلی برای حل آن علاقه مند ساخته است.امروزه کیفیت توان در سیستم قدرت برای مراکز صنعتی،تجاری وکاربردهای بیمارستانی مسئله مهمی می باشد.مشکل ولتاژمثل شرایط افت ولتاژواضافه جریان ناشی از اتصال کوتاه مدار یا وقوع خطا در سیستم بیشتر مورد توجه می باشد. برای مطالعه افت ولتاژ واضافه جریان،محققان زیادی کار کرده ...

Tutorial Proposal: Mechanism Design for Online Advertisement

Online advertising is a booming industry and is developing into a major advertising outlet for millions of firms. In 2004, in United States alone, firms spent $9.6 billion on online advertising, a nearly 33% increase over the spending in 2003 [11]. Analysts project that by 2009, the online advertising budget will reach $22.3 billion [5]. Various factors contribute to the unprecedented growth of...

Pricing game of online display advertisement publishers

We consider online display advertisement publishers who maximize the revenue by optimal pricing in an oligopoly setting. Each publisher interacts with others though setting cost-perimpression (CPM) that affects the demand for everyone. Using the pseudoconcavity of the objective function, we prove that a unique best response Nash Equilibrium exists for each publisher. We also consider the sensit...

An Online Algorithm for Programmatic Advertisement Placement in Supply Side Platform of Mobile Advertisement

Smartphone applications are emerging as popular media for promoting one’s products through in-app advertisements. Today, there are a number of organizations, known as supply-side-platforms (SSP), who aggregate and auction these ad-spaces from different suppliers/publishers. Advertisers (or their intermediaries) place bid for these spaces based on different relevance criteria (e.g., the location...